Industry FInTech

We’re Hiring: Paid Creative Strategist
Based in Quito, Ecuador | Full-Time | Hybrid

About Us
Industry FinTech is on a mission to transform the world of private capital markets. Our proprietary platform powers how firms raise capital, engage investors, and manage operations with transparency, compliance, and efficiency.
Axis Reach, a division of Industry FinTech, is a performance marketing and demand generation team focused on helping investment firms raise capital. We build and manage the full marketing engine behind investor acquisition. From paid campaigns and creative to funnels and content, with a clear focus on generating qualified investor demand.

The Role

We’re hiring a Paid Creative Strategist to own the direction of creative development for our investor acquisition campaigns. This is a strategy-first role for someone who deeply understands performance marketing, investor psychology, and creative testing. 

You'll work closely with media buyers, marketing leaders, agency partners, and creative teams to rapidly develop, test, and iterate on ad creatives that drive measurable business outcomes. While familiarity with AI creative tools is valuable, the primary focus of this role is creative strategy, messaging, and performance optimization. 

What You’ll Do

• Develop creative strategies and campaign concepts for paid social and investor acquisition campaigns. 
• Research investor audiences and identify messaging angles, hooks, pain points, and motivations that drive engagement and conversions. 
• Create creative briefs, ad concepts, scripts, and copy for static images, video ads, carousels, and other paid media formats. 
• Collaborate with media buyers to align creative strategy with campaign objectives and performance data.
• Work with agency partners, designers, video editors, and content creators to produce high-quality ad creatives. 
• Direct creative production using AI-powered tools such as Higgsfield, Runway, ElevenLabs, and similar platforms when appropriate.
• Develop and maintain audience insight libraries, messaging frameworks, and creative testing roadmaps.
• Analyze campaign performance and translate data into actionable creative optimizations. 
• Stay up to date on emerging creative trends, platform best practices, and winning advertising strategies within financial services, investing, and capital-raising industries. 
• Continuously test new creative angles, formats, and messaging approaches to improve campaign performance and scalability. 

 What We’re Looking For

Must-Haves

• Fluent English is required. You'll work directly with U.S.-based teams and partners.
• 3+ years of experience in creative strategy, performance marketing, paid social advertising, or a related role. 
• Proven experience developing high-performing ad creatives for Meta, Instagram, Facebook, or other paid acquisition channels. 
• Strong understanding of direct-response marketing principles and creative testing methodologies. 
• Exceptional copywriting and messaging skills with the ability to write compelling hooks, scripts, headlines, and ad copy.
• Experience creating creative briefs and managing production workflows with designers, editors, or agencies.
• Strong analytical mindset with the ability to interpret campaign data and make creative decisions based on performance metrics.
• Deep understanding of customer psychology, audience research, and conversion-focused marketing.
• Ability to manage multiple projects simultaneously in a fast-paced environment.
• Highly organized, proactive, and detail-oriented.

Nice-to-Haves

• Experience with marketing investment opportunities, financial services, fintech, private equity, real estate investments, or capital-raising campaigns.
• Familiarity with investor acquisition funnels and accredited investor audiences.

What You’ll Get
• Competitive local salary
• Full Ecuadorian benefits (IESS, 13th & 14th salaries, paid holidays)
• 15 days of paid time off, plus 1 extra day each year
• Company laptop + home office setup (after 3 months)
• Hybrid work setup (3 in-office days per week))
• Employee Referral Bonus Program ($500 per successful hire)
• Career growth in a fast-scaling, global company
• Real ownership, autonomy, and room to build

Ready to Join the IFT Team?
We’d love to hear from you! You can apply in any of these ways:
* Send your resume + portfolio in English to gguerra@industryft.com - Subject: Paid Creative Strategist – [Your Name]
* Apply through our hiring platform: Trakstar
* Or apply directly via LinkedIn